Tata Steel reinforces its commitment to a better tomorrow on World Environment Day 2020
~ June month is celebrated as Sustainability Month ~
- Environment Day 2020 celebrated with ‘Biodiversity’ as the central theme
- ‘Pledge to Plant’ campaign rolled out on digital platform for both internal and external stakeholders, Company to plant a tree for every pledge taken.
- Thousands of saplings were planted across Company’s manufacturing and mining locations
- Tata Tiscon launched the ‘Go Green’ Awards to recognise sustainability Initiatives undertaken by the brand’s channel partners
- Tata Wiron marked the celebration with the release of digital film ‘Jaadu Ki Phirki’
- Several digital led engagement programmes including webinars, photo contest, quiz and more, organised for employees
Tata Steel, today, celebrated World Environment Day 2020 across its operational areas. In view of the current challenges and prevailing social distancing norms as a result of the pandemic, Tata Steel leveraged digital platforms to organise various engagement activities and interactive sessions to trigger conversations on environment and the reiterate the urgent need to enable a sustainable tomorrow for everyone. Tata Steel will be celebrating June month as sustainability month.
A digital campaign titled ‘Pledge to Plant’ was rolled out on the Company’s website (www.tatasteel.com) for both internal and external stakeholders urging them to pledge to plant. The Company will plant a tree for every pledge taken. The senior leadership of Tata Steel along with employees and external stakeholders enthusiastically participated in the campaign. During the day, yesterday and today, thousands of saplings were planted by employees across operating locations in Jharkhand and Odisha.
On the occasion, Sanjiv Paul, Vice President (Safety, Health & Sustainability), Tata Steel, said: “As a leader in the steel sector, Tata Steel has modelled its sustainability initiatives to not only reduce its own ecological footprint but also inspire other companies in going beyond the regulatory regime and bring positive gains for conservation, enhancement, and restoration of biodiversity. Over the last few years, the impact of Tata Steel’s conservation and the larger biodiversity programmes have resulted in several visible and quantifiable improvements in the environment.”
In line with the tradition, the Safety, Health and Sustainability division of Tata steel, observed the day by organising a plantation drive in the Suraksha Kendra lawns. Chief Guest, Sanjiv Paul, VP (Safety, Health and Sustainability), Tata Steel, Union Committee members of the Safety department, and other Company officials joined the celebration. Sanjiv Paul began the celebration by planting a ‘Bakul’ sapling in the lawn of Suraksha Kendra.
A plantation drive was conducted jointly by Tata Steel Utilities and Infrastructure Services Limited (TSUISL) and the Corporate Services teams of Tata Steel at Jubilee park, JMD Park, XLRI picnic area and CRM Bara complex, where a total of 300 saplings were planted. In addition, a host of initiatives including photo contest, online painting competition for children, poem, slogan and article writing competition for employees, Green Awards for best performing department in environmental improvement, Nest from Waste for children (bird nest & water bottle bird feeder), seed collection & plastic bottle herb planters, webinars, panel discussions, quiz, and more were organised.
On the eve of World Environment Day 2020. Rajiv Kumar, VP (Operations), Tata Steel Kalinganagar planted a sapling.
Raw Material Division updates
In Noamundi, Jharkhand, the plantation drive was conducted near DAV school road located inside the Company township. Miyawaki method of plantation was used to plant more than 710 saplings and 3500 seed ball plantations on the overburden dump which included 29 different plant species of local variety. Plants of varying heights and specialties are planted in Miyawaki plantation which helps in controlling soil erosion.
In West Bokaro, 1000 saplings were planted in an area of 1200 square metres, and 500 saplings were planted in reused coconut shell planters. As part of the CSR initiative of Tata Steel Rural Development Society (TSRDS), 150 saplings were planted by the local youth.
In Jharia, 50 saplings were planted at the Triangular Park. 50 saplings were planted by local youth as part of the CSR initiative. To create environment awareness among the employees, various online competitions like painting, photography, article writing, quiz, poetry & slogan writing, audio clip competitions were organised.
In Joda, a total of ~500 saplings were planted at Khondbond Iron Mine, Joda East Iron Mine & Joda Central Hospital.
The plantation drive at the Katamati Iron Mine in Odisha included throwing of seed balls on the overburden dump at the mines location. This is an innovative technique, wherein the seed balls crack on their own during monsoon and blossoms. More than 3500 seed balls of seven different plant species were used.
As part of the Green School Project, Tata Steel and TERI organised a slew of activities including:
- Biodiversity snippets and questions: share one change in your lifestyle for conserving our Planet Earth
- Green activity: engaging students to send videos/ audio recordings of bird sounds in their neighborhood
- Webinar for students
- Sharing best entries of audio story narration competition on social media
To spread awareness on environment, Tata Wiron, a product brand of Tata Steel, launched a digital film titled ‘Jaadu Ki Phirki’ to reaffirm its commitment to a cleaner, healthier and sustainable tomorrow. This film uses a little girl’s voice to build a world of wonder, one where sustainable development is possible. A world where sustainability is not just a wishful thinking, but a reality. The resolve in this dream is further enabled and strengthened by the iconic Tata Wiron products that contribute significantly to stabilising and constructing structures including the majestic windmills, nuclear power plants in which LRPC wires are used, and more, that enable creation and sustenance of renewable sources of energy in India. This film intends to spread the message and inspire all the stakeholders to collectively purse this mission.
To mark the special occasion of environment day, Tata Tiscon, the leading TMT rebar brand from the stable of Tata Steel, launched the 1st ‘Go Green’ Awards to recognise sustainability initiatives undertaken by the brand’s channel partners. In addition, a digital film titled ‘This Is Our Only Home’ was released on social media. Social media contests to engage with the consumers are also planned in the month of June.
The World Environment Day celebration at Tata Steel was centred on the ‘Biodiversity’ theme to help bring to focus on a concern that is both urgent and existential and to highlight the interdependence of humans and the webs of life, in which they exist. The sustainability agenda at Tata Steel also focuses on minimising environmental impact of its business through efforts focused on emission performance, water management, circular economy, and biodiversity - supporting the foundation of all life forms including flora and fauna, and enable a #TomorrowForEveryone.
Tata Steel has modelled its sustainability initiatives to reduce its ecological footprint and bring positive gains for conservation, enhancement, and restoration of biodiversity. These initiatives include implementing the Biodiversity policy at all plant and office locations, aligning corporate actions with National Biodiversity Targets, Aichi Biodiversity Targets, and Sustainable Development Goals, engagement with International Union for Conservation of Nature (IUCN) to roll out Biodiversity Management Plans (BMPs) for all mines, establishment of Centre of Excellence for Biodiversity Management, and more. Recently, Tata Steel Limited and Tata Steel Europe have been honoured as 2019 Steel Sustainability Champions recognition, third in a row, by worldsteel.
About Tata Steel
Tata Steel group is among the top global steel companies with an annual crude steel capacity of 33 million tonnes per annum (MnTPA). It is one of the world's most geographically-diversified steel producers, with operations and commercial presence across the world. The group (excluding SEA operations) recorded a consolidated turnover of US $22.67 billion in the financial year ending March 31, 2019. In 2018, Tata Steel acquired Bhushan Steel Ltd (now renamed as Tata Steel BSL Ltd).
A Great Place to Work-Certified organisation, Tata Steel Ltd., together with its subsidiaries, associates and joint ventures, is spread across five continents with an employee base of over 65,000.
Tata Steel retained the ‘Global Steel Industry Leader’ position in the DJSI 2018. The Company has been recognised as the Climate Disclosure Leader in ‘Steel category’ by CDP (2017). Besides being a member of the World Steel Climate Action Programme, Tata Steel has won several awards including the Lighthouse recognition for its Kalinganagar Plant – a first in India, Prime Minister’s Trophy for the best performing integrated steel plant for 2016-17, ‘GreenPro’ certification for products (Tata Pravesh Steel Doors, Tata Structura, Tata Pipes) by CII, Authorized Economic Operator (AEO) status (Tier 2) by the Directorate of International Customs (Ministry of Finance, Govt. of India), ‘Corporate Strategy Award’ by Mint (2018), Golden Peacock Award for Risk Management (2018) and Best Risk Management Framework & Systems Award (2019) by CNBC TV18. The Company also received the ‘Most Ethical Company’ award from Ethisphere Institute for the eight time (2019), Steel Sustainability Champion (2018) by the World Steel Association, Dun & Bradstreet Corporate Awards (2019), Golden Peacock HR Excellence Award by Institute of Directors (2018), ‘Best Companies To Work For’ recognition by Business Today, 'Asia's Best Integrated Report' award by the Asia Sustainability Reporting Awards (2017), among several others.
Last year, the Company launched a corporate brand campaign #WeAlsoMakeTomorrow..
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Chief, Corporate Communications-India & SEA