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Tata Steel's "Operation Sunshine" - Reducing Neonatal Maternal Mortality under Project MANSI, a Public Private Partnership (PPP) Initiative, receives accolades

Ahmedabad, November 18, 2019

Tata Steel’s flagship health program, Maternal and Newborn Survival Initiative (MANSI) and it’s IT platform “Operation Sunshine” have been selected as Jharkhand State’s innovation intervention. This accolade was received at the 6th National Summit on Good and Replicable Practices and Innovations in Public Healthcare System in India, organized by Ministry of Health & Family Welfare, Government of India. The ceremony was held yesterday at Mahatma Mandir at Gandhinagar (Gujarat). Dr. Harsh Vardhan, Hon'ble Minister of Health & Family Welfare, Govt. of India, Sri Vijay Rupani, Hon’ble Chief Minister of Gujarat, Sri Ashwini Kumar Choubey, Hon’ble Minister of State, Health and Family welfare, Govt. of India, Sri Nitin Bhai R. Patel, Hon’ble Deputy Chief Minister and Health Minister, Govt. of Gujarat and Sri Kishore Kanani, Hon’ble Minister of State, Health & Family Welfare, Govt. of Gujarat, graced the occasion.

Speaking on the achievement, Mr. Sourav Roy, Chief CSR, Tata Steel, said “MANSI reflects Tata Steel’s ethos of ensuring the wellbeing of communities around our areas of influence. In the last one decade that the program has been operational, it has emerged as a remarkable example of collaboration, cross team learning, of empowering women in the community and most importantly, of the overall trust that our communities have reposed in us.”

MANSI engages in enhancing the capacity of the village-based healthcare system (embedded in villages through government health volunteers called ASHAs or Sahiyas in Jharkhand) by training them on parameters which would address the root causes and underlying reasons for neonate and infant mortality. Through this, the program intends to reduce neonatal (newborn of 0-28 days) and infant (child up to 1 year of age) mortality in 10 blocks of Jharkhand and 2 blocks of Odisha (nearly 2.2 lakh households).

A total of 384 poster entries were received by the Ministry of Health & Family Welfare (MHFW) across the country. After initial shortlisting, followed by two rounds of filtrations as per the prescribed criteria of the jury, 76 posters were invited for detailed submissions.

About Tata Steel
Tata Steel group is among the top global steel companies with an annual crude steel capacity of 33 million tonnes per annum (MnTPA). It is one of the world's most geographically-diversified steel producers, with operations and commercial presence across the world. The group (excluding SEA operations) recorded a consolidated turnover of US $22.67 billion in the financial year ending March 31, 2019. In 2018, Tata Steel acquired Bhushan Steel Ltd (now renamed as Tata Steel BSL Ltd).

A Great Place to Work-Certified organisation, Tata Steel Ltd., together with its subsidiaries, associates and joint ventures, is spread across five continents with an employee base of over 65,000.

Tata Steel retained the ‘Global Steel Industry Leader’ position in the DJSI 2018. The Company has been recognised as the Climate Disclosure Leader in ‘Steel category’ by CDP (2017). Besides being a member of the World Steel Climate Action Programme, Tata Steel has won several awards including the Prime Minister’s Trophy for the best performing integrated steel plant for 2016-17, ‘GreenPro’ certification for products (Tata Pravesh Steel Doors, Tata Structura, Tata Pipes) by CII, Authorized Economic Operator (AEO) status (Tier 2) by the Directorate of International Customs (Ministry of Finance, Govt. of India), ‘Corporate Strategy Award’ by Mint (2018), Golden Peacock Award for Risk Management (2018) and Best Risk Management Framework & Systems Award (2019) by CNBC TV18. The Company also received the ‘Most Ethical Company’ award from Ethisphere Institute for the eight time (2019), Steel Sustainability Champion (2018) by the World Steel Association, Dun & Bradstreet Corporate Awards (2019), Golden Peacock HR Excellence Award by Institute of Directors (2018), ‘Best Companies To Work For’ recognition by Business Today, 'Asia's Best Integrated Report' award by the Asia Sustainability Reporting Awards (2017), among several others.

In 2018, the Company launched a corporate brand campaign #WeAlsoMakeTomorrow (

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