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Annual Communique - 96th Annual Report

EVA Positive Core Business

Our effort will be to maximise and sustain investors’ confidence in the core business, by enhancing the present value of future EVA. We shall achieve this through an integrated set of improvement initiatives under the ASPIRE programme.

The ASPIRE cycle
The ASPIRE cycle
The Hot Strip Mill - achieving record output
The Hot Strip Mill - achieving record output

Several initiatives involving judicious selection of technology and equipment, training and reskilling of human resources, restructuring, improving product & market mix and product branding enhance our global competitiveness.

We have stretched the installed capacity of existing production units to achieve record outputs.

Our Total Operational Performance (TOP) programme has returned about 10% and 5% cost reduction in Cycle 1 and Cycle 2 respectively and continues to give about 5% cost reduction in Cycle 3.

Through an extensive communication exercise on Vision 2007, 100% of the employees have been sensitised to the EVA+ concept.