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STRATEGY PLANNING

Outlining a blueprint for tomorrow

Our strategy planning process is guided by the Vision, Mission and Values of the organisation, along with the strategic direction provided by the Board and Senior Leadership Team. As part of the process, we examine both the external and internal business environment and factor in potential risks and opportunities that could disrupt the industry. Materiality assessment provides insights into the changing needs of all our stakeholders.

Our long-term and annual business plans are formulated as an outcome of the integrated strategy planning process. The overall strategy and plans are cascaded down to individual divisions/departments with clearly defined responsibilities across all levels.

Strategic Roadmap 2030

Our strategic objectives ensure alignment of our business goals with our Vision and Values. ESG principles are integrated with all aspects of our business.