As a tribute to Bharat Ratna, JRD Tata who is also a role model on business ethics,   Tata  Steel  has decided to observe July as "Hamara" Ethics month.The  object  of  this   unique initiative is make all employees of the Steel Company,  including those based in its far-flung raw material sources aware of  the  Tata Code of Conduct, the relevance of corporate governance and to adopt  an  ethical  behavior at their work place. The campaign is even more significant  today, as many corporate houses in the recent past have failed to   maintain  ethical   behaviour  in  their business dealings and have lost their esteem and respect as honest, fair and transparent business houses.

The  campaign has been called 'Hamara" to create a feeling of belonging and ownership  among  all  individual employee and generate team feeling across the company.

Numerous  activities were undertaken during this month. Some of them were - hosting   of  Tata  Code  of  Conduct on e-Procurement site on the company's Intranet,  organising  an  awareness   talk  on Business Ethics by Dr Sanjoy Mukherjee,  an eminent professor of Centre for Human Values and Ethics, IIM Kolkata, quiz rounds, talks and skits on the subject of ethics at different departments  and  all out locations of the company.  There was overwhelming response and employees participated in the campaign with great enthusiasm.

The  final  function  was  held on July 30, 2003 at Steelennium Hall in the Steel  Works.   Mr.  B.   Muthuraman, MD, Tata Steel was the Chief Guest and distributed  prizes to the winners of the slogans, suggestions competitions conducted during the month. The final of the quiz competition was also held today.  Speaking on the occasion, Mr Muthuraman reiterated that such events should   be  held  more  regularly in our work place to constantly remind to conduct  our  business  in  the   most  ethical  way despite various adverse conditions prevailing all around us.

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