Jamshedpur, October 03, 2006

Tata Steel has been recognized as the overall (1st place) 2006 Indian Most
Admired Knowledge Enterprises (MAKE) Winner compared to its 6th position for the last year
(2005). Other 2006 Indian MAKE Winners are (in alphabetical order):
Bharti Airtel (Telecommunications)
Eureka Forbes (Consumer products)
Infosys Technologies (IT solutions)
MindTree Consulting (IT consulting & solutions)
Tata Consultancy Services (IT solutions)
Wipro Technologies (IT solutions)
2006 Indian Most Admired Knowledge Enterprises (MAKE) Awards ceremony was
held on September 28, 2006, in Bangalore, India, as part of "Infovision 2006 - The
Knowledge Summit," organized by Confederation of Indian Industry (CII) and
International School of Information Management (iSIM). Rory Chase, Managing Director of
Teleos, announced the result of 2006 Indian MAKE Survey. Mr.R.R.Shah, Member Secretary,
Planning Commission, Govt.of India presented the MAKE awards to all the winners. Mr.Amit
Khanna, Head-Knowledge Management received the award on behalf of Tata Steel.
Tata Steel's 2006 Indian MAKE rankings in the 8 knowledge performance
dimensions which are the basis of the MAKE framework are:
creating an enterprise knowledge-driven culture (1st place)
developing knowledge workers through senior management leadership (2nd
place)
delivering knowledge-based products/solutions (3rd place)
maximizing enterprise intellectual capital (3rd place)
creating an environment for collaborative knowledge sharing (1st place)
creating a learning organization (1st place)
delivering value based on customer knowledge (1st place)
transforming organizational knowledge into shareholder value (2nd place)
According to Rory Chase, managing director of Teleos, "India is
emerging as a dynamic center of innovative knowledge management. The annual Indian MAKE
study serves as a benchmark to recognize those Indian companies which are leaders in
effectively transforming enterprise knowledge into wealth-creating ideas, products and
solutions. These companies are building portfolios of intellectual capital and intangible
assets which will enable them to out-perform their competitors - both in India and abroad
- in years to come."
Business leaders, analysts and investors constantly ask: "What are
the economic and competitive advantages of pursuing a business strategy based on knowledge
leadership?" Based on the findings of the 2006 Indian MAKE study, the benefits are
tangible and significant. One of the clearest metrics to demonstrate this fact is Total
Shareholder Return (TSR). Last year, the TSR for the 2006 Indian MAKE Winners was 29%,
more than five times that of the US Fortune 500 company median of 5.4%.
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